Advertising is bringing a product or services to the attention of potential and current customer. Advertising is mainly done through television, magazines, newspaper, brochures, message, e-mail etc. It is not one step process rather than it takes many step to became successful ads. Some ads result into failure. Promotion keeps the product in the mind of customer and help to stimulate the demand of product. Promotion must be repeated from time to time in order to remain in the market. Without promotion we cannot hope for the best and success is not guaranteed.
Marketing is one effective way to make product in the mind of customer. Marketing include several activity which make sure that you’re continuing meet the need of your customer and greeting them always. Marketing is mainly for one product and services. Market activity includes “inbound marketing” which help to research needs and want of potential customer. It also helps to analyzing competition and positioning of your product in the market. ”outbound marketing” include outside work like promotion through advertising, promotion and sales. orangelabeladvertising.com is the doing promotion activity through various advertising method.
Advertising is the long process which contains several method and steps. Changing technology provide more aspects in advertising world.
Type of advertising
- Product advertising- This type of advertising helps to promote your product. In which we communicate the feature and benefit of your product. when company launch new product they take the help promotion and announces changes in existing product
- Financial advertising- Financial advertising helps your company attract funds if you are planning to grow your business or making a major investment. Advertising through newspaper and magazines can raise awareness of your company to shareholder, investor, advisor, and analyst.
- Corporate advertising- It help business to business marketing, particularly for company trying to win sales and contract.
Objectives of advertising
- Awareness- when a new company or product enters into the market they need to make presence of their product and company. This is the main motive of advertising. Brand awareness is other motive of newly launched product and company
- Persuade- once the customer is aware of your brand, next step to make persuade to buy your product by highlighting the value of your product and services attach to it.
- Purchase –this is the straightforward objective of any company. Company is doing all these activity and effort for purchasing
The main aim of orangelabeladvertising.com is to make awareness of their goods and services in the market